Reputation, value and trust
We have built reputation, value and trust in our brands as thought leaders in the digital marketing and creative industries with our talent and clients through the value we provide beyond recruitment.
Access to talent
We believe that the future success of the recruitment industry hinges around strategies to provide access to Talent that our clients cannot access themselves. As such, we have strategically developed a content marketing strategy that is designed to build equity in our brands through the eyes of passive talent — building trust, credibility and engagement with a much broader talent pool.
We attract over 4,890,000 visits to our websites annually. This is where our helpful and educational digital creative and marketing content on our blogs exist in order to attract the right talent to our brands. Whilst there, they’ll also explore job opportunities.
We also have over 380,000 followers on our social platforms for all three brands (Twitter, Facebook, LinkedIn company pages/groups, and Instagram). This gives us the unique advantage of being able to access a much broader talent pool who are not necessarily active job seekers, but may be the best person for the job.
Clients come to us for insights, not just résumés
Adding more value
And for our customers, we add value by producing specialist reports and online tools and hosting events to help educate and assist with their industry knowledge and hiring decisions.
A report produced annually which is personally delivered to our clients is based on a survey of 1,225 Australian employees. It provides many invaluable insights around talent mobility, engagement, skill development, career development and progression.
A report designed to be delivered personally by our Talent Agents to all our clients with detailed salary data and hiring insights for each area of our areas of expertise.
We’ve built an online salary comparison tool called ‘Compare my Salary’ so that talent can compare their salary with their peers and our clients can easily benchmark their staff salaries against what is the market is paying.
Bi-monthly, we run ‘Put it to the Panel’ events where we invite industry leaders to be part of a panel discussion, deep diving into a digital creative or digital marketing topic, moderated by us. We invite both our talent and clients and generally get over 200 RSVPs in less than 72 hours.
We run free quarterly ‘#Digitalks’ presentations by industry experts who present on topics relevant to the digital creative and marketing industries. With over 400 RSVPs in less than 72 hours, our Digitalks have become a must-attend imperative for our clients to learn and explore digital trends and network with peers.